Marketing

Youtube Gaming vs. Twitch.Tv for Live Streams

As a follow-up to last week’s article on live streams, we’ve got some more info for you! Live streams are [...]

Thinking of doing a live stream to gain traction for your game? Congratulations on making a smart marketing decision! Not

In a day and age where everyone is connected through Facebook, Snapchat, Instagram, and Twitter, it may seem surprising that

No developer wants to think about this kind of scenario, but . . . What do you do when no

Remember when blogging was a hobby? It was some random teenager on Tumblr just reposting their favorite celebrities and quotes.

Scenario: your game is done, and it’s been launched and marketed. It’s available for purchase on platforms like Steam and

First thing’s first, if you’re a regular reader, you know I specialize at content marketing. And I find there’s a

Thanks to Gummicube for this awesome guest post! While mothers across the world can complain about the time their children spend on

I have been playing Pokemon Go for a while now as my new phone supports it. It has been getting

It’s astonishing how many game developers have no idea when to send Steam Keys out. Some send them before the

Reaching out to content creators is all about personalizing your approach. You can’t try to connect with every journalist or

What I’ve found in my time working with indie game communities is that very few game developers are in the

There’s been a lot of debate as to whether game demos are good or bad. There’s the argument that demos

Playerunknown’s Battlegrounds is an early access battle royale game that pits one player against 99 other people on one map.

Indie titles are made with smaller teams—sometimes even solo developers—and while, development-wise, this can sometimes be a hindrance, when it

Getting players to share your content can be a very tricky task. The bulk of it requires creativity, the ability

A compilation of all of the best advice and ideas we’ve received from 50 episodes worth of amazing guests

This post first appeared on Brandon The Game Dev’s blog! Self-publishing a board game is a long, drawn out process.

Once you’ve created your marketing strategy (make sure you have a marketing plan in place before optimizing your workflow!), you

As the gaming industry expands, the amount of developers cropping up and the increase in the amount of gaming being